Enroll in India’s leading digital marketing certification course, which follows a curriculum that aligns with the latest industry trends, learn from experts who possess extensive real-world experience, and receive guaranteed job interviews* with our network of 5000+ hiring partners until you land your dream job.
A Digital Marketing Certification Course is designed to equip learners with the knowledge and skills required to succeed in the fast-paced world of online marketing. This course covers a wide range of digital marketing disciplines, including Search Engine Optimization (SEO), Social Media Marketing (SMM), Email Marketing, Content Marketing, Pay-Per-Click Advertising (PPC), Web Analytics, and more.
Whether you’re a student, entrepreneur, freelancer, or working professional, this course provides valuable insights and practical skills to effectively promote products or services using digital channels.
Learners will perform keyword research planner. This will be followed by creating a meta title and description. They will then Write a 600-word SEO-friendly piece of website content and build external inbound links (backlinks). Finally, they will perform an SEO compititor analysis and provide suggestions for improvement.
Search Engine Marketing Project
Learners will perform keyword research using a keyword planner, with average bid value. They will design a landing page wireframe and perform Google ad simulation, alongside troubleshootingof ad scenarios. They will creat a search campaign with ad extentions and finally come up with a display or video campaign.
Social Media Marketing Project
learners will perform competitor analysis and target audience research for paid Faebook and Instagram ads. They will creat a Facebook lead generation campaign. They will also perform target audience research for Linkedin, as well as ad copy analysis, and create a Linkedin campaign. Finally,they will come up with a social media calendar.
LEARNING PATH
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